Why should I be interested in lead magnets?

Why should I be interested in lead magnets?

The short answer is you should be interested because a good lead magnet generates lots of leads, which make you money. They are a heck of a lot better at doing this than normal home pages or ‘contact me’ links for a few reasons. Why do lead magnets work? Lead magnets...
Growing your business with networking

Growing your business with networking

I have built a business, almost entirely, using networking. I continue to network, although less than I used to. I now have a large business network, built up from going to networking meetings. These are people I’ve met, chatted with over coffee and I know. Why...